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PeakActivity
Data & AI

Commerce Analytics

Get the Data Right, Then Make It Work Harder.

Your business doesn't need more dashboards. It needs direction.

+50%
Reduction in site load time with server-side tagging
3x
Higher attribution accuracy across Google and Meta Ads
90-Day ROI
Average time to payback from data infrastructure optimization
ABOUT US

You Can't Optimize What You Can't Measure

If your analytics feel disjointed, incomplete, or just plain noisy, you're probably spending more and learning less. The truth is that good data isn't automatic. It takes structure, strategy, and a platform that works with your business and goals.

At PeakActivity, we build modern analytics systems that give you clarity and the confidence to scale. From server-side tagging to BigQuery warehousing, our data strategies give you faster insights and cleaner tracking so you can focus on your business.

Why Modern Analytics Infrastructure Matters

Privacy laws are stricter than ever. Attribution is harder. User behavior is spread across more channels than ever before. And legacy setups just don't cut it anymore if you want actionable intelligence.

We help you rebuild to meet the demand you have today and will have tomorrow:

● Faster, more accurate tracking with server-side GTM

● Unified visibility through cloud data warehousing

● Automated insights delivered to every key stakeholder

● Privacy-compliant data collection that doesn't sacrifice performance

We bring clarity, speed, precision, and trust to your data so you can make informed decisions.

Our Analytics Services

We start with a scalable, privacy-centric architecture designed to grow with you and serve both marketing and compliance needs.

DataLayer planning and configuration
Server-side Google Tag Manager (sGTM) implementation
Consent management system setup (web and server-side)
GA4 and ad platform integrations
Documentation for architecture, tagging, and data fows

From Guessing to Knowing and Growing

The faster you understand what's happening, the faster you can act. Whether you're dealing with broken attribution, misfiring tags, unclear KPIs, or reporting silos across too many tools, we're here to bring order to the chaos.

Frequently Asked Questions

sGTM improves data accuracy, speeds up page performance, extends cookie lifespans, and enhances privacy compliance. It gives you more control over what's tracked, where, and how, even in a world full of ad blockers and privacy changes.

Some of the organizations we partner with

Organizations navigating change, across industries.

The North Face
Discount Lots
GoodRx
Raycorp
Snow Planning
Vans
Element
Now Optics
Coach4Execs
LegalShield
Total Wine

Partners & Platforms

From official platform partnerships and advanced certifications to category-defining eCommerce experience, PeakActivity brings best-in-class tools, tech, and teams to every engagement.

HubSpot
Stripe
ABTasty
Shopify
Builder.io
Klaviyo