CONTACT

MARKETING

We Can Totally
See You Now

now optics logo
now optics logo

MARKETING

We Can Totally See You Now

eye exam

+94%

RESPONSE TIME

+1362%

BOOKINGS

+94%

RESPONSE TIME

+1362%

BOOKINGS


quote

“We were hungry to take our social game to the next level.”

Daniel Stanton

Co-Founder


quote

Situation

Now Optics had a vision to make eyewear more accessible, but a decade later, new competition from digital disruptors like Warby Parker put their business at risk.

eye exam

Situation

Now Optics had a vision to make eyewear more accessible, but a decade later, new competition from digital disruptors like Warby Parker put their business at risk.


quote

“We were hungry to take our social game to the next level.”

Daniel Stanton

Co-Founder


quote
trying on glasses

Solution

A multi-pronged digital approach to drive foot-traffic to stores, including micro-targeting local communities on social media, and improving responsiveness as customers engage online.

Results

A 94% improvement in response time to customers in social channels, a 1,362% increase in booked eye exams, and a clear path to future growth.

Want similar results?

smiling at ipad

Results

A 94% improvement in response time to customers in social channels, a 1,362% increase in booked eye exams, and a clear path to future growth.

The Climb Continues

Can a smarter online presence help drive customers back into our client’s stores? By harnessing the power and reach of social media, the client was able to positively impact its “stick-and-bricks” business, proving that digital media can indeed help businesses that don’t necessarily reside in the digital world. However, this initial success is just the beginning. The solutions of today might not be enough to solve the challenges of tomorrow. Which is why, at PeakActivity, we don’t approach any client engagement with a “one-and-done” attitude. The way we see it, our work never ends; it simply takes on a different form. It could be by optimizing current work to yield even better results or helping our clients prepare for changes in business, technology, or consumer behavior that might not be on their radar right now, but will be down the road. Our point is this: On the journey towards digital dominance, there’s always more mountain to be climbed.

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