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CASE STUDY

Mor Furniture: The Right Platform for a Furniture Business

MOR Furniture Logo
MOR Furniture Logo

CASE STUDY

Mor Furniture: The Right Platform for a Furniture Business

Family on a new Couch looking at a laptop together
Family on a new Couch looking at a laptop together

2X

TOTAL CONVERSIONS

+30%

AVERAGE ORDER VALUE

4X

ONLINE SALES

2X

TOTAL CONVERSIONS

+30%

AVERAGE ORDER VALUE

4X

ONLINE SALES


quote

Steady revenue growth online is now spilling over to our brick-and-mortar stores.

Kate Bennet

VP MARKETING & ECOMMERCE


end quote

Situation

The company was looking to grow, but their technology needed to evolve. Services that customers expect, like delivery, were challenging because of disconnected systems.

Beautiful living room table and a couch in a rustic style home

Situation

The company was looking to grow, but their technology needed to evolve. Services that customers expect, like delivery, were challenging because of disconnected systems.


quote

Steady revenue growth online is now spilling over to our brick-and-mortar stores.

Kate Bennet

VP MARKETING & ECOMMERCE


quote
Man using his phone to photograph his home office area

Solution

We moved them onto a flexible “headless” eCommerce platform, RevCommerce, that integrates seamlessly with other systems in their stores, to bring everything together.

Need a similar solution?

Solution

We moved them onto a flexible “headless” eCommerce platform, RevCommerce, that integrates seamlessly with other systems in their stores, to bring everything together.

Need a similar solution?

BEFORE
AFTER

Results

Faster page loads, reduced bounce rates, a 2X spike in conversions, a 30% increase in average order value. Email traffic and online sales quadrupled. Online revenue has grown 5X since 2018, and in-store sales are increasing as customers are coming in more informed. Prioritizing a headless eCommerce approach was key to executing a true omnichannel experience. Now, Mor can keep optimizing as they grow.

Want similar results?

Woman at a laptop with her credit card purchasing items online
Woman at a laptop with her credit card purchasing items online

Results

Faster page loads, reduced bounce rates, a 2X spike in conversions, a 30% increase in average order value. Email traffic and online sales quadrupled. Online revenue has grown 5X since 2018, and in-store sales are increasing as customers are coming in more informed. Prioritizing a headless eCommerce approach was key to executing a true omnichannel experience. Now, Mor can keep optimizing as they grow.

Want similar results?

The Climb Continues

The solutions of today might not be enough to solve the challenges of tomorrow. This is why, at PeakActivity, we don’t approach any client engagement with a “one-and-done” attitude. The way we see it, on the journey towards digital acceleration, there is always more progress to make and more mountains to climb.

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