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ECOMMERCE

Moving an Entire Furniture Operation Online

 city Logo
city Logo

ECOMMERCE

Moving an Entire Furniture Operation Online

dog on couch
dog on couch

quote

“eCommerce is the window to the showroom.”

Andrew Koenig

Chief Executive Officer


quote

Situation

CITY Furniture blinked and the world of furniture went digital. They needed to rethink everything: eCommerce, marketing, talent, and operations. Fast.

AR couch coloring

Situation

CITY Furniture blinked and the world of furniture went digital. They needed to rethink everything: eCommerce, marketing, talent, and operations. Fast.


quote

“eCommerce is the window to the showroom.”

Andrew Koenig

Chief Executive Officer


quote
lady fixing picture

Solution

A 5-year vision for the enterprise, a headless eCommerce platform, and a suite of solutions and strategies for everything from experience to org structure to employee incentives, all designed to create channel synergies, not conflicts.

BEFORE
AFTER

Results

In year one they doubled sales. At 5 years they’re still growing. By working with supply chains, store associates, merchandising, marketing, and HR, the roadmap we gave them is allowing us to strategically transform their enterprise beyond digital eCommerce with each new initiative.

How does a brick-and-mortar business, built over decades, work through a digital lens? By thinking holistically, we took a group of functions and processes that did not work particularly well together, and transformed them into a cohesive unit of tools and technologies that infused the entire enterprise with consistent levels of quality and efficiency. However, this initial success is just the beginning.

Want similar results?

dad son airplane
dad son airplane

Results

In year one they doubled sales. At 5 years they’re still growing. By working with supply chains, store associates, merchandising, marketing, and HR, the roadmap we gave them is allowing us to strategically transform their enterprise beyond digital eCommerce with each new initiative.

How does a brick-and-mortar business, built over decades, work through a digital lens? By thinking holistically, we took a group of functions and processes that did not work particularly well together, and transformed them into a cohesive unit of tools and technologies that infused the entire enterprise with consistent levels of quality and efficiency. However, this initial success is just the beginning.

The Climb Continues

The solutions of today might not be enough to solve the challenges of tomorrow. Which is why, at PeakActivity, we don’t approach any client engagement with a “one-and-done” attitude.” The way we see it, our work never ends. On the journey towards digital transformation, there’s always more mountain to be climbed.

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